Personal Branding – What Color is Your Brand?

Color is a powerful branding tool.  Color bolsters your brand attributes. Color enables brand recognition. Color evokes emotion. Color helps you stand out from competitors.

Companies use color to express their Brand attributes. The question is not: What is your favorite color? The question is: What color best expresses your personal brand attributes?

The colors of our logo communicate the following attributes:

Blue: Intelligence, wisdom, integrity, truth, loyalty, peace, authority, trust, reliability and confidence.

Orange: Energy, determination, encouragement, potency, success, competition, force, vitality, productivity and strength.

What do your colors say about your brand?